With specifications in mind, Mies van der Rohe in his 1959 article "less is more" in the New York Herald Tribune said, "Architecture starts when you carefully put two bricks together. There it begins."

NATSPEC encourages you to use your branded worksection as a tool to get specified because it creates brand awareness and credibility and reduces the risk of substitution. It shows specifiers the unique qualities and features of your product. Branded worksections are technical worksections developed by NATSPEC in conjunction with you the Product Partner. Each branded worksection is based on the associated NATSPEC generic worksection and shares the same classification number. It is a MS Word document Template which follows the NATSPEC style and can be customised.

To assist you in using your branded worksection as a tool, each worksection is up to date and compliant to the Australian and International Standards. The qualities, features and performance characteristics of your product are emphasised in each worksection. The tools that NATSPEC offers creates demand, drives enquiries and motivates specifiers to engage with Product Partners such as yourself, at different points in time throughout the life cycle of a construction project.   

NATSPEC understands that construction quality is affected by the level of project team integration. Manufacturers are a key part of many groups in a construction project. One challenge in establishing teams is the time required to form trust. NATSPEC can accelerate trust-building through its many products and services, built from its experience with government departments, industry stakeholders and over 1,700 subscribing organisations who together represent leading designers and specifiers.

During project bidding and procurement, sourcing products is a time-intensive activity for specifiers. Specifiers who rely on ad hoc solutions pay the price in terms of trust, limited supplier access and long procurement cycles. Specifiers relying on NATSPEC gain better outcomes.

NATSPEC branded worksections bridge the gap between specifiers and NATSPEC product partners in opening communication for procurement of products during the construction project life cycle. Specifiers have said this is why they increasingly rely on NATSPEC Branded Worksections to find products and services.

Unlike generic worksections, branded worksections restrict product substitution with a sub-clause that requires builders to satisfy key conditions before being allowed to change a specified product. For information about the substitution clause (as set out in sub-clause 2.1 of a branded worksection), please download:

TECHnote – GEN006 Product Specifying and Substitution